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Serbia, Environmental Sustainability

June 2022
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New agenda sets country on transformative path to green industry


In the 21st century, due to raising awareness of the importance of environmental protection, the leading paradigm of business is the concept of circular economy. Based on responsible management of natural resources and recycling of products for reuse, the circular economy provides a framework for the development and advancement of green industries. The sun, wind, and water are just some of the environmental energy sources used by companies that base their business on the green industry.

Serbia is on a good path of transformation into a green industry. The important project “Green Agenda for Serbia”, financially supported by the EU and whose implementation will last until 2024, aims to enable Serbia to adopt advanced policies, take concrete steps and increase investments for transformation into a green industry. This applies to improving the quality of air, water, and soil, as well as healthier food production and recycling, all in order to maintain biodiversity.

Serbia reduced CO2 emissions by 2.6% during the ten-year period from 2010 to 2019, thanks to numerous partners, NGOs, and companies, and thus became one of the Balkan countries that is on route towards successfully reducing the greenhouse effect. Serbia strives to successfully continue this trend in the coming period with companies that are optimizing operations and modernizing infrastructure that enables rational energy consumption.

Good Practice Examples

Belgrade Nikola Tesla Airport: largest and busiest airport in Serbia, located in Surcin near Belgrade Centre. Established 1927.

Globally, airports are the largest emitters of CO2. Led by VINCI Airports, one of the world’s leaders among airport operators, the International Airport in Belgrade “Nikola Tesla” has modernized its business brilliantly. The airport was awarded several certificates for the first time. In 2020, the airport was awarded the certificate “Airport Carbon Accreditation”. In July 2021, it was awarded the honorary awards “Best Airport” and “Award for Quality of Services” by the ACI organization.

Energy is the basic actuator of all processes that enable development and progress. We cannot help but use it, but energy consumption can certainly be reduced. Given the importance of this phenomenon, World Energy Efficiency Day is held on March 5 every year which aims to raise awareness and provide insight into new opportunities for energy efficiency. Thanks to such and similar initiatives, the number of cities that generate energy from renewable sources is growing.

Serbia has immense potential to improve the energy efficiency of its infrastructure. The United Nations Development Program has started initial activities in Serbia this year as part of a project to improve the energy efficiency of state institution buildings. Preparatory activities will last until May 2023, and the plan is to replace energy-inefficient systems with efficient ones by modernizing the facilities and thus improve the quality of the environment.

ABB is a Swedish/Swiss based company and leader in power and automation technologies that enable utility and industry customers to improve performance while lowering environmental impact. Established in Belgrade Serbia in 2003

Delta Planet, Shopping Centre

Delta Holding is a Serbian company with headquarters in Belgrade that performs a variety of services, such as agribusiness, real estate, and wholesale. Established in 1991.

Nelt Group is a Serbian company with headquarters in Belgrade is leading distribution and logistics company in Serbia. Established in 1992.

Hemofarm is a Serbian company founded in Vrsac. Established in 1960. It is the leading generic pharmaceutical company in Serbia and region. Since 2006 it has been a part of German STADA Group, one of the largest generic pharmaceutical companies in the world.

This year, Serbia adopted the Waste Management Program for the period 2022-2031 with the aim of achieving EU standards and results, which plans to recycle 55% of municipal waste by 2030. In that way, Serbia will build a more sustainable environment and provide new opportunities for industry’s development.

On the territory of Krusevac, the construction of another regional landfill is planned, which will have the capacity to dispose of 830,000 cubic meters of waste. The landfill will enable waste separation and profiling processes, as well as the treatment of landfill leachate that pollutes rivers. In addition, citizens will be provided with containers for waste segregation. The project will be completed in 2024. It is an incredible fact that forty-three cities in Serbia only last year cleaned up as many as five hundred illegal landfills.

In 2014, Serbia adopted the Water Management Strategy, which aims to improve water protection as well as its rational use and consumption over a twenty-year period. The focus is on efficient water use, wastewater treatment and protection of water from pollution. For companies, the choice of advanced devices and tools is crucial, which enables them to achieve significant savings in water consumption while raising the business to a higher level.

“There is no subject more captivating, more worthy of study, than nature. To understand this great mechanism, to discover the forces which are active, and the laws which govern them, is the highest aim of the intellect of man.”

Nikola Tesla


Based on the examples of several companies and their successful practices, we can conclude that Serbia is on the path and working with an aligned mindset of European countries and companies. Certain Serbian companies can boast of successful projects that contribute to global sustainable goals. The concept of transforming and strategically implementing operational processes towards a green industry has become fully alive. Although resource management is now more cautious and advanced, we have a long way to go to change and become fully aware of the importance of this topic.


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  8. “Kompanija ABB izabrana za modernizaciju rudnika bakra kompanije Zijin Mining Group u Srbiji”. August 11, 2021. Retrieved from: https://new.abb.com/news/detail/66379/kompanija-abb-izabrana-za-modernizaciju-rudnika-bakra-kompanije-zijin-mining-group-u-srbiji
  9. “Mere energetske efikasnosti”. Retrieved from: https://odrzivo-poslovanje.deltaholding.rs/energetska-efikasnost/
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  14. “Kontinuitet, stabilnost, agilnost – Izveštaj o održivom poslovanju 2020/2021” – Nelt Group – printed edition

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