John Boyens

Advisory Director

John Boyens is a Sales Productivity Expert, Business Strategist and the co-Founder and President of The Boyens Group®, a sales and management consulting and training firm.

Customers worldwide trust The Boyens Group® to help them increase the productivity of their sales, service and marketing teams, improve the effectiveness of their management team and optimize their business strategy. What makes them unique is that they custom-design all of their programs (speaking, training, consulting or coaching) based upon the unique needs of their customers, the markets that they serve and their budgets.

Since the formation of The Boyens Group® John has had the privilege of interviewing and coaching over 25,000 salespeople, sales leaders and business executives from a variety of industries world-wide. This “real world” experience has enabled him to identify the nine keys to productive selling. In addition to his “best practices” research he’s interviewed over 3,500 companies and asked them to describe the best salespeople that they had ever encountered and what it was that set them apart from the others. John then combined his “buyer based” interview data with his “best practices” research to create a set of sales and sales management tools, processes and concepts that became the backbone of their best selling Productive Selling Zone program.

Prior to co-founding The Boyens Group® John was a senior executive for three Fortune 1000 companies (Armstrong World Industries, TRW Information Services/Experian and Comdata/Ceridian Corporation) and led national sales, service and marketing organizations to consistently increase sales productivity, improve market share, accelerate revenue performance and deliver bottom-line profit results.

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